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Pakistan Agriculture Overview

DIRECTORATE OF AGRICULTURAL INFORMATION, PUNJAB

 
Name of the Department Directorate of Agricultural Information,
Agriculture Department, Punjab
Mission Statement To disseminate information to farming community and employees of the Agriculture Department engaged in Extension, Research and development activities for boosting agricultural production.
Objectives To disseminate information to farming community and employees of the Agriculture Department engaged in Extension, Research and development activities for boosting agricultural production.
Functions • Printing of fortnightly Ziraat Nama and its distribution to the subscribers and Extension workers.
• Printing of Production Plans of various crops in Rabi & Kharif.
• Printing of Journal of Agricultural Research, Abstract Bulletin, Current Awareness Bulletin, Agricultural Research Courier and Annual Research Reports at Research Information Section, AARI, Faisalabad.
• Production of video films and spots on various crops.
• To provide assistance for recording of T.V. programs on Agriculture.
• Recording of audio talks of the Agricultural Experts to broadcast on Radio.
• To provide agricultural news bulletin to Radio Station Lahore daily for broadcast in agriculture programs.
• Preparation of press clippings and summary of news on agriculture appeared in the newspapers.
• Monitoring of agricultural programs telecast/broadcast on Pakistan Television and Radio.
• To organize training programs on “Agricultural Communication” for professionals of Agriculture and allied departments.
Services offered • Publicity through mass media, fortnightly Ziraat Nama, Journal of Agricultural Research, Agricultural Abstract Bulletin, Current Awareness Bulletin, Agricultural Research Courier and Annual Research Report.
• To provide copies of video and audio productions free of cost to the growers on producing blank cassettes.
Procedure • Educating farmers through print and electronic media, fortnightly Ziraat Nama and audio/video productions on agriculture.
Procedure for accessing the services. • Annual subscriptions for fortnightly Ziraat Nama is Rs.70/- only.
• Annual subscription for Journal of Agricultural Research is Rs.100/- only.
• Information through electronic mail service.
• Agricultural publications on kharif and rabi crops, fruits, vegetables and flowers for the growers free of cost as well as at nominal price given as under.
• Publications below 8 pages – Free.
• Publications upto 8 pages - Rs.1/- only
• Publications upto 16 pages - Rs.2/- only
• Publications more than 16 pages - Rs.3/- only
• Price of books and booklets vary according to their volume.
Procedure to get publications All these publications also available through mail
(pre-payment). VVP not complied.
Future plan Setting up of communication centers in ecological zones and providing information to the internet users.
Contact details Telephone Nos. 9200731-9200729
Fax No. 9202911
E-mail: agri@lhr.paknet.com.pk.
Feedback • Suggestions relating to fortnightly Ziraat Nama and other pamphlets, brochures etc. bulletins etc. any other.
• Suggestions relating to audio and video production, documentaries on various crops, TV telops and agricultural programs telecast by PTV.
Maintenance/grievance handling. • Director Agricultural Information, Punjab, 21-Davis Road, Lahore. Ph: 042-9200731
• Deputy Director Research Information, Ayub Agricultural Research Institute, Faisalabad.
Ph:041-655293

Agri Punjab

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