launches new target agri-nucleus plan
By Nadeem Shah
MULTAN: It is first time in the history of Pakistan that the
Ali Akbar Enterprises, one of the diversified national
business group has launched its "target agri-nucleus" to
provide complete facilities and guidance to farmers at their
door steps regarding pesticides implications, usage of spray
machines, seeds and fertilizers utilization.
initiative with Lahore head office will work with the strength
of six organize structures include Ali Akbar Enterprises to
run the business, Dada Jee Corporation for dealing
fertilizers, Pak-China chemicals for generic pesticide
formulations, Links International for LPG gas business,Pak-China
Pet for bottles business and Ali Akbar Seeds for dealing in
The new initiative is a part of strategy to combat with future
challengesof free market economy by establishing agri-markets
to end middlemen role and it would enhance the production
capacity between 25pc to 50pc.
The AA group director marketing Engineer Javed Salim Qureshi
said all the agriculture related items would be available at
one spot of "target agri-nucleus" in all the four Provinces
besides imparting free consultancy and guidance to farmers
about different crops through experts.
said the AA group is committed with major changes in the
entire agriculture system in the wide interest of farmers while
the unique idea would play a key role in developing and
strengthening the whole agriculture infrastructure.
During last six years by the introduction of low cost and
quality products by Ali Akbar Group, crop protection product's
prices have reduced significantly.
The Company's agrochemical line is dominated by Insecticides
(80%) andamong crops by cotton products (90%), he said. More
then a thousands of farmers participate in the prestigious
launching ceremony held in Multan and the cultivators came
from far flung rural areas widely welcomed the new initiative
and termed it an other step in boosting up the agriculture
The organization is ambitious is spring from the collective
determination of people to continuously excel in providing
high customer satisfaction through product quality at the
Ali Akbar Group is amongst the top 5 crop protection companies
They started marketing of agrochemical since 1993, as natural
response to the opportunity arising from the ever-growing
demand for crop protection chemicals in Pakistan. First direct
sale was carried out at the end of1993 with improvement
insecticide "Methamidophos" and "Methyl Parathion".
the organization offers a comprehensive range of products such
as insecticides, herbicides, fungicides, miticides and plant
Ali Akbar Group is a young growing, dynamic group. Through out
Pakistan,Ali Akbar's Pesticides serve crop protection markets.
In a short span of time, the company has attained the leading
position in a competitive industry.
The tremendous growth is a result of: Introduction of latest
new generation products. Supply of quality and cheaper
products. High standards of business ethics. Technical
guidance to our customers. Speaking at the occasion the
missionary executive director marketing engineer Javed Salim
Qureshi said he was expanding the plan of agriculture
revolution gradually which foundation were laid in 1993.
The group would provide services to the farmers by rooting out
the dominance of multinational companies to free them from
their clutches. "We did notbetray from our wise commitments of
welfare of farmers and the agri-nucleustargets would exist at
every nook and corner till 2005", he said.
The AA group is dedicated to establish agriculture markets
till 2005 and designed a solid plan in this regard to release
farmers from the grip of middlemen. Multan district nazim Riaz
Hussein Qureshi appreciated the AA groups' initiative of
services providing to farmers and optimistically said theidea
would prove a
mile stone in the way of green revolution.
AA group chairman Major Ijaz Muhammad Khan (rtd) said they
were committed with farmers' welfare, guidance and consultancy
instead of saving the monetary interests and benefits. Khan
questioned why pro-farmers agriculture policies in country
could be inducted while the nation has tested military,
politicians in last 55 years. The past history teaches us that
farmers are the sole stakeholders for country's survival and
He demanded the government to withdraw from GST because it is
anti-farmer and against in the wide interests of agriculture.
Punjab Chief Minister's advisor Col Shujaat Ahmed Khan (rtd)
AA Group for imparting free skills and knowledge to farmers
and he prayed God save the AA Group from multinational
companies. He said the agriculture is bone of country's
economic development and President Gen Pervez Musharraf has
given top priority to agriculture. While representing farmers,
Nawab Farahatullah Khan declared the AAGroup's initiatives are
good news to farmers' guidance.
farmers Sardar Saifullah Khan, Khan Muhammad Thaim from Sindh
also paid a great tribute to AA Group for providing standard
services to farmers. The AA Group business manager Khalid
Mehmood red out 11 years working of the group. Later,
projector films, fieldwork and training programs were
displayed on a projector.