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Company Spotlight
Monsanto
Introduction
Monsanto is
a leading provider of agricultural solutions to farmers
worldwide to help secure future of agriculture. The future
that is driven by the growing need of food and fiber to keep
up with an expanding world population, more nutritious diet,
and increase spendable income.
Our leading
position in the use of genomics and biotechnology – for the
development of more productive seeds with enhanced traits –
enables us to help move agriculture from the chemical era into
the biological era. This change will let farmers produce crops
more efficiently, and in ways that are more environmentally
friendly.
On Nov. 29,
1901, John F. Queeny founded Monsanto Chemical Works in St.
Louis,
Missouri,
United States to manufacture what was then a leading-edge
product – saccharin. And, named it after the family name of
his wife. Now a century later, the people of Monsanto Company
around the globe cherish its 100-year heritage of innovation,
acquisition and growth.
Monsanto
came to Pakistan on October 01, 1998, by acquiring Cargill’
International seed’ operations in Asia along with Central and
South America and Europe. During that period, Monsanto also
acquired DEKALB Genetics and Asgrow business worldwide,
giving
Pakistan
an access to wide range of superior genetics.
Monsanto Worldwide
We have
14,700 people committed to delivering value for our customers
and shareholders, and dedicated to delivering on our promises
consistently. We also have a strong global marketing
infrastructure in place to offer our new technologies and
products. Monsanto operates in the following regions around the
globe:
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Africa |
Asia |
Australia |
Canada |
Caribbean |
Central
America |
Europe |
South
America |
United States of America |
Business Purpose and
Mission
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Our
Vision: |
Our
Mission: |
Our
Operating Principles: |
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Abundant Food and a Healthy Environment
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For the world's food producers, we work to deliver
products and solutions to help them reach their goals in
ways that:
· Meet the world's growing food and fiber needs
· Conserve natural resources
· Improve the environment. By serving our customers, we
serve our shareholders.
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Taking
ownership of our company's success
Delivering the highest quality products and technology
Building strong relationships
Creating a great place to work
Conducting ourselves with integrity |
Monsanto in
Pakistan
We have a
strong core business in
Pakistan
based on DEKALB and Asgrow seed brands and the family of Roundup
herbicide and other crop protection products, backed by well
spread marketing infrastructure to reach farmers through out
Pakistan. Monsanto takes pride in being the first life science
Company in Pakistan to invest in all essential components of
seed business, such as research, production, processing, quality
assurance and developing a viable marketing infrastructure.
Seeds
Monsanto deals with highest quality
proprietary Corn, Sunflower and Forage Sorghum hybrid seeds. As
part of a commitment, Monsanto is the only multinational that is
producing and marketing Wheat, Cotton and Rice certified seeds.
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Seed
Quality Perception
Monsanto
kept higher seed quality standards than the official
standard to add value. Continuous improvement and
consistency in seed quality is now comparable with any
developed country. |
Yield
Revolution
Monsanto has the distinction of successfully
launching single-cross corn hybrids that consistently
exhibited yield beyond 10 MT per Ha. This yield has been
over 300% higher than the national average.
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Customer Requirements
Regular use of Market Research and surveys
enable us to understand customer requirements and to develop
and improve our products and services to match the changing
trends.
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Farm Inputs
Roundup®
Roundup® is a broad-spectrum, non-selective, systemic herbicide
that provides unparalleled weed
control. The unique formulation of Roundup® kills weeds
completely in all use situations. This makes Roundup® the most
effective weed-management solution for rice, wheat and other
crops. Roundup® is also a critical in crop weed-management tool
in coffee and tea plantations, waterways, airports, railways,
sugarcane, cotton, etc., or just about any place where undesired
vegetation grows. Roundup® has an excellent environmental and
animal toxicity profile. It can be used in many environmentally
sensitive areas and around or over water bodies with no adverse
effect to humans, animals or the environment.
Roundup® Dry
Roundup® Dry is the product of choice in any situation requiring
control of unwanted vegetation around the globe. Roundup® Dry is
a non – volatile, water soluble Product with non – selective
herbicidal activity against annual and Perennial broad leaf
weeds and grasses in crop land systems and in non – crop land
areas. Roundup® dry is absorbed by plant foliage and green
stems. Roundup® dry moves through the plant from the point of
contact to and in to the root system. Visible effects on annual
weeds take 7 – 10 days but on perennial weeds may not be obvious
for 2 –3 weeks or longer in some cases. Roundup® Dry will
control emerged weeds only, and provides no residual weed
control. It is inactivated immediately in soil after spraying.
Machete®
Machete® is a leading rice herbicide. Machete® gives excellent
control of many grasses, sedges,
and broad-leaved weeds such as Echinochloa crusgalli, Digitaria
sanguinalis, and Cyperus iria.
Harness® Xtra 5.6L
Harness® Xtra 5.6L is a post plant pre-emergent herbicide for
control of annual and broad leafed weeds in grain corn,
production seed corn, silage corn and pop corn.
Harness® Xtra 5.6L is applied to the soil surface immediately
following planting or prior to the germination of weeds and
corn. As the weeds germinate and grow through the layer of
Harness ® Xtra 5.6L they absorb chemical and die.
One application of Harness® Xtra 5.6L at the rate of 800 ml/acre
with a well calibrated knapsack / boom sprayer fitted with flat
fan nozzle will provide weed control through crop closure.
Leader®
Leader® is a new generation wheat herbicide, which assures
season-long isoproturon resistant Phalaris minor and
broad-leaved weed control while ensuring crop safety and higher
yield. Trials conducted at University of Agriculture Faisalabad
have shown tremendous control of Phalaris and the yield has
increased by 5-15 mnds/ha.
Monsanto
Community initiatives
As a
responsible corporate citizen, Monsanto has launched a community
outreach initiative. This program is a success because it
responds to the natural desire of Monsanto's family of employees
to give something back to the communities, in which we live and
work. While the money and resources provided through this
program are important, the real value lies in the personal
commitment of time and energy invested in the program by each of
our team members.
Our employees
take responsibility for visiting villages located even in the
remotest of areas, meeting with the locals, assessing needs, and
then following up by distributing the supplies provided by the
program.
One such
effort has materialized in the shape of a model village and a
new school building in a village adjacent to our research center
in Manga Mandi. The village’ population consist of impoverished
laborers, unable to raise their standard of living and provide
education to their children on their own. The so-called school
in that village did not have an appropriate building; boys’
students were accommodated in the local mosque and girls had to
put up in the courtyard of a house belonged to a widow.
Monsanto
employees identified their needs and provided necessary supplies
such as school bags and notebooks to the students. And, invited
Punjab Rural Support Program (PRSP) – an organization that is
actively involved in various community development projects, to
witness the plight of the inhabitants of that village. They
willingly agreed to undertake this village as a Model Village
Project on one condition that the local community would also
contribute 20% of the project cost. Monsanto negotiated with the
locals and one Mr. Bhatti graciously donated a plot for the new
school building, to whom, Monsanto employees volunteered to pay
25% cost of the land. Later on, when the project of model
village was undertaken and locals were unable to pay 20% of the
project cost as their participation, Monsanto once again came
forward and offered to pay the same.
By the grace of Allah Almighty,
the Model Village Project is now complete; and now PRSP has
allocated funds for the school building, which is due to start
from the 3rd quarter of year 2002. Monsanto would like to
acknowledge the dynamism of Dr. Amjad Saqib (Director Punjab
Rural Support Program). His personal commitment to this project
and his team’s efforts for providing resources and supervising
the project has indeed changed the life of the inhabitants of
Warra Khambanwala forever - an excellent example of cooperation
between an NGO, private sector and local community, an effort
that is worth imitating for others.
Monsanto
Pakistan AgriTech (pvt) Ltd.
6-Old Muslim Town,
P.O. Box No. 10148
Lahore, Pakistan.
Tel: 0092-42-5865217 / 5223803 / 5868800
Fax: 0092-42-583441
http://www.monsantopakistan.com
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